Compelling calls to action are the bridge from your message to the beginning of the sales engagement. They are the links that tie your audience to your product offering, and they’re not one-size-fits-all. This white paper describes three steps designed to help you create compelling BtoB messaging and effective calls to action for your audience segments. Identify and prioritize “hot topics” Map your message to your audience’s behavioral cues Locate and fill content gaps Request Free!
Read the rest »
Although many traditional premises-based Customer Relationship Management (CRM) applications promise a significant improvement and increase in sales effectiveness, in reality their strength is only in empowering management with a holistic view of the sales process. This has led companies to replace them with newer on-demand, Software-as-a-Service (SaaS) applications, but even that isn’t enough. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue. Written by Yankee Group Research, Inc. Request Free!
Read the rest »
Difficult times often prompt businesses to pull in their guns. They become inwardly focused, risk-averse and protective of their existing accounts. Faced with a business downturn, they shift their attention to conserving capital and minimizing risk. This reflexive reaction nearly always back fires. When the economy recovers, these companies find they have fallen behind their competitors and are in a poor position to catch up. Smart business executives have learned that investing in customer relationships and overall effectiveness pays big dividends when the rebound invariably occurs. A tight economy is a good time to try new tactics, educate your sales force and adopt metrics that yield insights about the effectiveness of your sales and marketing programs. Now is the time to embrace new ideas so that when business improves, you will have the edge on your competition. Start by investing in technology to support and drive these new ideas throughout your organization. Learn seven tips for leveraging customer relationship management (CRM) processes to turbo-charge your sales operation during lean economic times. Published by Oracle Corporation and IT Business Edge Request Free!
Read the rest »
This white paper provides insight into the requirements for protecting privacy in SAP non-production environments and describes some of the comprehensive data masking techniques available with the IBM® Optim™ Data Privacy Solution for SAP® Applications. Request Free!
Read the rest »
IT professionals within organizations of every size—from small and midsize companies (SMB) to enterprise-class organizations—are re-evaluating their storage strategies based on factors that may not have seemed critical just a few years ago, such as energy usage and regulatory compliance requirements. Download this analyst report to find out the potential for hidden costs associated with: Software licensing System scalability Maintenance and service fees Complexity Application and data availability Request Free!
Read the rest »
If your POS system is a dinosaur, you could be running leaner, smarter and less expensively than you currently are, saving money every day. One Step Retail Solutions will call you to set up a live on-line demo to find out how. If you are: A retailer With 3+ retail stores Doing over $2.5 million in sales annually …you could be saving hundreds of thousands of dollars utilizing the leading-edge POS / inventory control technology for retail stores: Retail Pro. And your web-site can be integrated into the same system! Find out how you could be saving money. Request a live on-line demo now and One Step Retail Solutions will call you to schedule it at your convenience. Request Free!
Read the rest »
Water & Wastes Digest is published monthly for those in the municipal and industrial water, wastewater and water pollution industries. If you design, specify, buy, operate or maintain the equipment, chemicals and services used for water treatment, Water & Wastes Digest can help you do your job more effectively and educate you on the latest technology. Request Free!
Read the rest »
Published monthly, articles are targeted toward readers in production, formulation, engineering, supervision and management. Emphasis is also placed on environmental regulation, legislative concerns and global trade. Request Free!
Read the rest »
We cover all aspects of the industry: drywall, lath and plaster, stucco, ceilings and acoustics, exterior insulation finish systems (EIFS), fireproofing, metal framing and architectural decorative ornamentation, insulation, windows/doors, trims/moldings, spray textures and paints. Request Free!
Read the rest »
The Intel® EP80579 Integrated Processor is an Intel architecture based System-on-a-chip (SoC) processor that is specifically designed to meet the challenging requirements of embedded markets.
Read the rest »